CAPABILITIES

Experienced in leveraging CreatorIQ and Tribe Dynamics to identify high-impact creators, track influencer performance, and optimize campaign strategy. Skilled in analyzing earned media value (EMV), engagement metrics, and partnership ROI to inform data-driven marketing decisions and elevate brand visibility.

Proficient in PowerPoint and Excel, with a strong ability to create compelling presentations and organize data into actionable insights. Skilled in developing visually engaging decks for brand storytelling, campaign recaps, and strategy pitches, as well as using Excel for data analysis, budget tracking, and performance reporting.

Consistently tailor campaigns for luxury and lifestyle brands, showing foresight and the ability to connect creative vision with business goals.

Skilled at adapting quickly and finding innovative ways to engage audiences (e.g., campaign ideation, editorial concepts, trend alignment).

Highly proactive — building a magazine at 18, executing campaigns end-to-end, and consistently seeking feedback (like optimizing SEO or outreach emails).

Passionate for learning, ongoing self-development.

Built strong networks with influencers and cover stars, and manage those relationships with professionalism and care — a major marker of emotional intelligence and trust-building.

Consistent nurturing of brand loyalty and genuine community engagement as a community manager.